General & Brand Overview

Whether you’re new to Mijenta Tequila or looking to learn more about your favorite expression, our FAQ guide provides clear, helpful information to help you choose, enjoy, and understand Mijenta Tequila.
Explore Mijenta Tequila FAQs, discover the story behind the brand, and learn what makes Mijenta a distinctive premium tequila from Mexico.

What is Mijenta Tequila?

Mijenta Tequila is an award-winning, super-premium tequila brand crafted in the Highlands (Los Altos) of Jalisco, Mexico. It is renowned for its traditional production methods, smooth flavor profile, and industry-leading sustainability practices.

The name Mijenta is derived from the Spanish phrase “mi gente,” meaning “my people.” It reflects the brand’s community-first mindset, celebrating the collective effort of the local farmers, distillers, and agave lovers who make the brand possible.

Yes, Mijenta is 100% real, authentic Mexican tequila. It is officially recognized by the Tequila Regulatory Council (Consejo Regulador del Tequila, or CRT) and carries a valid NOM number verifying its legal Mexican origin.

Mijenta is produced in Arandas, located in the High-Altitude Highlands (Los Altos) region of Jalisco, Mexico. The mineral-rich red clay soil and high elevation of this region yield agave with naturally higher sugar content and tropical, floral aromatic notes.

Mijenta was co-founded by beverage industry veteran Mike Novy and former Bacardi executive Juan Coronado. It is crafted under the leadership of Ana María Romero Mena, one of Mexico’s most respected female Maestras Tequileras (Master Distillers).

Yes, Mijenta Tequila is 100% verified additive-free. It contains no added glycerin, synthetic sweetening syrups, artificial colorings, or artificial oak flavors.

Mijenta Tequila is produced at NOM 1412 (Destiladora Los Altos in Arandas, Jalisco). This NOM number appears on every authentic bottle.

Mijenta uses only three simple ingredients: 100% fully mature Blue Weber agave, deep well water, and natural yeast for fermentation.

Yes, all Mijenta expressions are made exclusively from 100% Blue Weber agave (Tequilana Weber) with zero grain spirits or filler sugars added during fermentation.

Mijenta uses traditional artisanal production: mature agave is hand-selected by jimadores, slow-cooked in brick ovens, crushed via roller mill, fermented naturally in stainless steel tanks, and double-distilled in traditional copper pot stills.

Yes, Mijenta was the first tequila brand to earn official B Corp Certification. This certification evaluates a company’s social responsibility, environmental performance, and supply chain transparency.

Mijenta operates with a carbon-neutral footprint. Its labels are made from upcycled agave waste, the bottles use recycled glass, and all shipping and outer packaging elements are 100% recyclable or sourced from certified sustainable forests.

Yes, Mijenta’s entire flavor palette and distillation process are designed by Maestra Tequilera Ana María Romero Mena, making female leadership a core pillar of the brand’s production process.

Mijenta offers four core expressions: Blanco, Reposado, Añejo Gran Reserva, and a Cristalino Reposado.

Mijenta Blanco is unaged and bright, featuring notes of cooked agave, cantaloupe, fresh honey, citrus blossoms, and subtle white pepper.

Mijenta Reposado is aged up to 6 months in a unique combination of three wood types: American white oak, French oak, and French acacia casks.

Mijenta Reposado delivers smooth, rich notes of vanilla, toasted oak, bergamot, orange blossom, cooked agave, and cacao nibs.

Mijenta Añejo Gran Reserva is aged for approximately 18 months across four bespoke cask types: American white oak, French oak, French acacia, and cherry wood. It has deep flavor notes of dark cacao, fig, butterscotch, and warm baking spices.

Yes, Mijenta produces a Cristalino Reposado, which ages in oak casks before undergoing a natural charcoal filtration process to restore a clear appearance while maintaining a silky wood-aged profile.

To fully appreciate its flavor, serve Mijenta Blanco neat at room temperature in a tulip-shaped tasting glass or on a single large ice cube with a fresh twist of lime or grapefruit peel.